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Free Business Tips, Ideas, and Advice

Determining Your Profits

The method used to determine your profits is similar to the method that we used to price your handmade items. Again, you will need to do a few mathematical calculations to determine your break-even point. This number is the point at which your income minus your expenses is zero.

For example, to determine the profit from last month I would take my total profits ($425) minus my total expenses ($111). The resulting number is $314. This means that I made a profit of $314! (Note: If this number is negative, it means that you have lost money.)

Calculating profits are easy to do, but let`s look at another example. I want to mail postcards to 100 people on my mailing list, because I am introducing a new product. If printing my postcards (and postage) costs me $1.85 each, the total amount of this printing would be $185. My new product will sell for $8.99, so I would need to sell 21 products to break even from this postcard mailing ($185 divided by $8.99).

You can use this concept to figure out profits (or anticipated profits) for new products, mailings, weekly or yearly periods, and more.


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